Matt Diggity | Authority Builders

7-Step Guide For Creating Linkable Asset Content Pieces

September 20September 18 by Matt Diggity

Plenty of websites are struggling to earn the backlinks they need to boost their rankings.

Do you know the biggest reason why? It’s because they’re not creating anything worth linking back to, and it’s seriously slowing down their journey to online success.

That’s why I created this guide—I’m tired of seeing website owners pour their time and resources into SEO, only to come up short because they didn’t pay attention to the #1 rule when it comes to attracting natural links: content is king.

So if you want to stop wasting your time and money, and if you want to get those highly coveted editorial links, the best way to do it is to create content people actually want to see and share.

In this article you’ll learn:

What linkable assets are
How to utilize linkable assets in your link building campaigns
How to share your linkable assets
How to track your link building progress

Let’s get started…

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Why Traffic Matters for Links in 2022

March 14 by Matt Diggity

Over recent years, you’ve probably noticed that the value of a backlink has significantly changed. Today, Google is outright devaluing and ignoring many of the links out there. So, if you’re wondering how you can ensure the links you build to your website are seen as valuable in the eyes of Google, this post is for …

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Link Prospecting and The #1 Mistake SEOs Make

January 21January 11 by Matt Diggity

Is the work you’re putting into link building helping your site or slowing it down? The mistakes you make in link prospecting and site selection can waste all the time and money that you’re investing into the link-building process. In this short guide, you’re going to learn about what link prospecting is, how it’s done, and …

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How to Build Safe and Effective White Hat Links for Local Businesses

January 21October 26 by Matt Diggity

If you or your client serves a local community, you need local links. Sourcing high-DR links from global sites is not enough for Local SEO. They may give you some power, but they won’t give you local relevance.

Do you want to exceed expectations with industry-specific links that rarely cost money? Do you want to build relationships with the local business community while creating a sterling backlink profile?

Below, I’ll show you how…

In this guide, you’re going to learn what local link building is. You’ll also learn why local links can be more effective than prestigious ones that aren’t tied to your region. After that, you’re going to learn seven places to source high-quality local links.

What is Digital PR? Why It Matters in Quality Link-Building

January 25September 13 by Matt Diggity

With over 1.5 billion active websites on the world wide web today, it is easy for your website to be lost among others online. Therefore, every webmaster’s job is to come up with a strategy that gets their site noticed by search engines and the target audience. This is where digital PR, a powerful link-building …

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The Ultimate Infographic on Infographics (for SEOs)

March 1January 14 by Matt Diggity

You may have heard that infographic can be a great tool for SEO… five years ago.

But their usefulness is still very powerful today, if you know what you’re doing with them.

We ran a poll in the Affiliate SEO Mastermind Facebook group, asking members how they are utilizing infographics in today’s SEO landscape.

The answers were killer, so true to form, we wrapped them up in a nice infographic package.

The SEOs Guide To Building Links To The Right Pages

December 13January 11 by Matt Diggity

While there’s no debate about the importance of backlinks, other questions commonly pop up: Which pages should you build backlinks to? Should you send links to your homepage? Your resources? Your blog? What type of content benefits from backlinking the most? And how can you build backlinks in a way that’s both safe and powerful? We answer all of those …

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The 3 Stages Of Link Building: What Links To Build And When

March 14September 14 by Matt Diggity

Backlinks are still a highly significant ranking factor. Experts in the industry all agree that backlinks are one of Google’s most looked-at signals when determining a page’s rank. But while the importance of backlinks hasn’t changed, link building best practices certainly have. The biggest challenge SEO gurus and business owners face now is adapting their approach to what actually works today.

Because of all of these changes, backlinking in 2023 can be confusing, even for seasoned SEO practitioners. There are so many kinds of backlinks—the good, the bad, and the terrible. There’s guest posts, citations, and even paid links. And determining which backlinks you should aim for is one thing…and figuring out when to build them, and how to get them is a whole ‘nother ball game.

Considering all the work that goes into link building, it’s no surprise that people get overwhelmed. So, to help give you a jumping-off point, I’ve boiled the entire process down to three easy stages that anyone can follow, even if you’re an SEO n00b.

In this article, you’ll learn:

What kind of backlinks to build at various stages of your site’s growth
When to build different links to maximize returns
Other strategies to gain valuable backlinks

Let’s dive right in.

How Effective Are Guest Posts in 2022? (100 Links Tested)

January 25July 14 by Matt Diggity

When Matt Cutts said that guest posting was dead, it sent the SEO community into a tailspin. After all, if Google’s former head of web spam declared it “too spammy” to work, then guest blogging should be scratched off every SEO campaign, right? Well, wrong. Let’s set the record straight: Cuts himself corrected his statement, …

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How to Increase your Outreach Conversion Rate by 64% [Outside-the-Box]

February 10February 11 by Matt Diggity

Any SEO worth their salt knows that guest posting is one of the best ways to network with others in the industry, tap into a wider audience, and earn some valuable backlinks to your own site. But despite its importance, many marketers are failing at the first crucial step of guest blogging: reaching out to the websites you want a link from.

In this guide, you’ll learn about popular outreach techniques that every SEO blog recommends – and why you SHOULDN’T follow their templates. You’ll also learn about a more effective alternative strategy that’s guaranteed to improve your conversion rate.